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Photographer Marketing Success

Case Study for a PHOTOGRAPHY COMPANY

FIX WEBSITE – SOCIAL MEDIA STRATEGY – GOOGLE ADS SUCCESS

How KARMA JACK Helped This Top Photography Company Get More Leads

MARKETING CHALLENGES

Mike Staff Productions has been in business for over 22 years based in Michigan; serving Detroit, Grand Rapids, Ann Arbor, Traverse City, and Chicago, IL. Founded by a famous WRIF radio DJ (former), this wedding productions company is the largest of its kind in the midwest, if not the entire United States. Their company consists of fun, gifted and experienced team members working with cutting edge technology. They are driven by an authentic desire to make people happy. It takes talented DJs, creative photographers, innovative videographers, inspired graphic designers, caring client service representatives, and a good dose of rock n’ roll soul … to create the perfect wedding.

Despite incredible content, incredible staff, and 5-star service to their clients, their website traffic slowed along with their leads. They had been advised by several marketing companies that couldn’t seem to help their problems. In a last-ditch effort, they asked KARMA jack to help fix their website and get more leads. Their challenges included:
  • Technical issues with website

  • Inconsistent social media presence

  • Paying too much for Google Ads

  • Paying too much for Social Media Ads

  • Not found on Google: Potential customers could not find their product online

  • Struggles with growing the business

  • Lack of internet marketing direction

BEFORE

(Google Analytics before KARMA jack marketing)

reduced lead to conversion cost over 1800%

Our Customized Photographer Marketing Strategy​

HOW WE HELPED​

HOW WE HELPED THIS PHOTOGRAPHY COMPANY GET MORE LEADS AND REDUCE ADVERTISING COSTS
With KARMA jack’s knowledge of how to marketing companies online, we built a marketing strategy that included fixing the website, overhaul on Social Media advertising and content management, overhaul on Google advertising, SEO work on key pages, Amazon sales & advertising, SEO optimized the website, email marketing, and several more internet marketing strategies. They wanted to get more leads and grow their business quickly. Here are several tactics created and executed for this photography company.
  • In-Depth branding session & 90 Day Business Plan

  • Grow Your Business Weekly Consulting

  • Web Design and Development

  • Social Media Content Management

  • Social Media Advertising

  • Website SEO Optimization

  • Google My Business page management

  • Google Advertising Conversion Improvement

AFTER​

(Updated website after KARMA jack marketing changes)

photographer marketing website improvement

Photographer Marketing Results That Matter

“THE KARMA JACK TEAM IS A JOY TO WORK WITH. IN ADDITION TO BEING EXPERTS IN THEIR FIELD, THEY ALSO TAKE CUSTOMER SERVICE TO A HIGHER LEVEL. THEY HAVE BEEN HIGHLY ENGAGED IN LEARNING OUR BUSINESS PROCESSES, PARTNERING ON OUR IMMEDIATE AND FUTURE GOALS, AND UNDERSTANDING OUR BUSINESS PRINCIPLES AND CORE VALUES. THE TEAM HAS BEEN AVAILABLE TO PLAN WHERE WE WANT TO GO – AND TO RESPOND TO IMMEDIATE, UNFORESEEN NEEDS. WE HAVE ENJOYED WORKING WITH THE KARMA JACK TEAM FOR OUR ADVERTISING, MARKETING AUTOMATION, AND WEBSITE DEVELOPMENT AND MANAGEMENT.”
Michelle Chevatewa
VP OF OPERATIONS FOR MIKE STAFF PRODUCTIONS

MEANINGFUL RESULTS

WEBSITE TRAFFIC GROWTH

In less than four months, this photography company (with the help of KARMA jack), reduced lead to conversion cost over 1800%, while increasing the number of leads from Google Ads 1200%, website traffic skyrocketed, and they are now on the first page of Google for important keywords in local search.
  • 12 x MORE LEADS from Google Ads than the previous 4 month period

  • Increased Social Media engagement 50%

  • Increased leads from Facebook, Instagram and YouTube advertising

  • Found on Google

  • 1800% Google Ads cost per conversion SAVED MONEY
reduced lead to conversion cost over 1800%

We do not show actual numbers to protect our client’s information

Want a marketing service that
works hard for you?

Join companies like yours who have tripled their revenue and saved thousands by eliminating marketing that doesn’t work.

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KARMA jack Digital Marketing Awards

Testimonials

Your Plan to Digital Marketing Success

1

Schedule an Appointment

A KARMA jack expert will review your digital presence and discuss how you can get more leads in your industry.

2

RECEIVE A
PROPOSAL

You will receive a customized proposal designed specifically for your company and industry. You’ll love our pricing.

3

WORK WITH
KARMA JACK

Agree to work with KARMA jack and we will start by creating a detailed custom plan designed with all of your goals in mind. Then we execute that plan to success.

KARMA JACK™ Photographer Marketing Strategies Help You Save Money On Advertising While Increasing The Number Of Leads.​

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